This page describes how to use Census with Mailchimp.

๐Ÿƒโ€โ™‚๏ธ Getting Started

1. Connect Census to Mailchimp

In the Connections page in Census, click the Add Service button under the Service Connections section, and select Mailchimp.

You will be redirected to a page to log in to Mailchimp to authorize your account to Census. Once you enter your credentials and click the Log In button, you'll see a page like the image below, confirming you want to authorize Census.

Once you've authorized Census, you'll be redirected back to the Connections page in Census and you should see your Mailchimp connection there.

If you want to see your connections in Mailchimp in the future, simply navigate to the Profile page, and scroll down to the Connections and notifications section.

๐Ÿ’ก Mailchimp Field Quirks

There are two mandatory fields for the Mailchimp connection: email and status.

Please note that the mandatory status field only accepts the following values: "subscribed", "unsubscribed", "cleaned", or "pending".

For more details, take a look at Mailchimp's API documentation.

๐Ÿ—„ Supported Objects

Object Name





Object ID, any Text/Number

๐Ÿ”„ Supported Sync Behaviors

Learn more about what all of our sync behaviors on our Core Concept page.




Update or Create



๐Ÿš‘ Need help connecting to Mailchimp?

Contact us via [email protected] or start a conversion via the in-app chat.