Snapchat
This page describes how to use Census with Snapchat Ads.
Last updated
This page describes how to use Census with Snapchat Ads.
Last updated
In Census, navigate to the Destinations page in Census and click New Destination.
Select Snapchat from the menu.
Follow the OAuth flow to connect to your Snapchat account.
Learn more about all of our sync behaviors in our Syncs documentation.
Contact us if you want Census to support more Snapchat objects and/or behaviors.
Census does not automatically normalize PII fields sent to Snapchat. When providing values to Census, please apply the normalization specified by Snapchat:
Census also supports passing prehashed PII fields directly to Snapchat for increased data security.
Contact us via support@getcensus.com or start a conversation with us via the in-app chat.
Property | Normalization | Hash Method |
---|---|---|
Object Name
Supported?
Identifiers
Behaviors
Conversion Event
✅
External ID
Send
Customer List
✅
Mobile Ad ID, Email, Phone
Update or Create, Mirror
Trim leading and trailing whitespace
Lowercase
Lowercase Hex SHA256
Mobile Advertiser ID (IDFA or GAID)
Lowercase
Lowercase Hex SHA256
Phone Number
Include country code (remove any double 0 in front of the country code)
If the number itself begins with a 0 this should be removed
Exclude any non-numeric characters such as whitespace, parentheses, ‘+’, or ‘-’.
Lowercase Hex SHA256