This page describes how to use Census with

🏃‍♀️ Getting Started

‌In this guide, we will show you how to connect to Census and create your first sync.


1. Get Your App ID from

Census needs only one piece of information to connect you to your instance:
  • Your app ID. This can be found in the Account settings section under Privacy & Security, and it will be in the Use the API tab.

2. Create the Census Connection

Now that we have the app ID from, we can now set up as a Destination in Census.
  1. 1.
    In the Destinations tab of Census, create a new Destination.
  2. 2.
    You can provide whatever name you like.
  3. 3.
    Provide the app ID from
  4. 4.
    Save. set up form in Census

3. Create your Model

Here you can write a SQL query to select the data you want to see in, or you can use a model from a dbt project or a Looker Look. Here are some ideas of data you could select
  • The Lifetime Value of a customer
  • The end date of a user's trial
  • The date a user became active in your product
  • The number of key activities a user did in your app in the last 7/30 days
Once you have created your model, click save.

4. Create your first Sync

Now head to the Sync page and click the Add Sync button
In the "What data do you want to sync?" section.
  • For the Connection, select the data warehouse you've already connected (See Prerequisites).
  • For the Source, select the model you created in step 3.
Choose your connection an source (your model from step 3)
Next up is the "Where do you want to sync data to?" section.
  • Pick the connection you created in step 3.
  • For Object, Select Account, User, or Event.
Select which object you want to sync to
For the "How should changes to the source be synced?" section.
  • For Account and User select Update or Create or select Append for an Event sync
For the "How are source and destination records matched?" section.
  • Pick the mapping key; for syncs to the User object the identifier is Identity, for the Account object the identifier is Account Id, and the Event object can use any unique field from your source as an identifier.
  • Select the field from your model you want as the identifier.
Finally, select the fields you want to update in the Mapper in the "Which Fields should be updated?" section. Here simply map the field from your instance to the column from your model.
Click the Next button to see the final preview, which will have a recap of what will happen when you start the sync.

🗄️ Supported Objects

Object Name
Sync Keys
Account ID
Insert ID
🎒 Contact us if you want Census to support more Objects for this destination

🔄 Supported Sync Behaviors

Learn more about what all of our sync behaviors on our Core Concept page.
Update or Create
Account, User
‌ 🔋 Contact us if you want Census to support more Sync Behaviors for this destination

🚑 Need help connecting to

Contact us via [email protected] or start a conversation with us via the in-app chat.