This page describes how to use Census with webhooks.

๐Ÿƒโ€โ™€๏ธ Getting Started

In this guide, we will show you how to connect webhooks to Census and create your first sync.


1. Create a Webhook Destination in Census

  • Once you are in Census, Navigate to Connectionsโ€‹

  • Click the Add Service button

  • Select Webhook in the dropdown list

  • Name your Destination (for example, webhooksite test) and Input the URL of your endpoint ๐Ÿ‘‡

Your webhook destination will automatically be tested as we send aPOST request and waiting for a200 OKto confirm it works.

2. Connect your Data Warehouse

Please follow one of our short guides depending on your data warehouse technology:

After setting up your warehouse, your Census Connections Page should look like this

3. Create your first Model

Now navigate to the Model section of our Dashboardโ€‹

Here you will have to write SQL queries to select the data you want to send to your Webhook Endpoint. Here are some ideas of data you can send:

  • List of users that have their trial expired

  • Accounts that have reached a specific Lead scoring

  • list of users who haven't finished their product onboarding

Once you have created your model, click save.

4. Create your first Sync

Now head to the Sync page and click the Add Sync button

In the " What data do you want to sync?" section

  • For the Connection, select the data warehouse you connected in step 2

  • For the Source, select the model you created in step 3

Next up is the "Where do you want to sync data to?" section

  • Pick your Webhook destination (for us it is Webhook Test) as the Connection

  • โš ๏ธ If you are familiar with Census, you will notice that there is no Object to select.

For the " How should changes to the source be synced?" section

  • Select Update or Create

  • Pick a unique ID. this is the key we will use to make sure we only sync new records or records with new values. We recommend using an internal id and if not, email/domain.

Finally, select the fields you want to update in the Mapper in the "Which Fields should be updated?" section

  • By default, all of your table columns will be added to the mapper. If you don't want that, simply remove the columns/fields you don't want to sync in the mapper.

The end result should look something like this:

If you want, to can test the sync at the bottom which will sync one record to your destination

Click the Next button to see the final preview which will have a recap of what will happen when you start the sync

5. Confirm the data was sent to your Webhook Endpoint

Now go back to your destination or service, in our case we will go to https://webhook.site and we should see a JSON payload will all of our data ๐ŸŽ‰

That's it, in 5 steps, you connected Census to any endpoints or services by using webhooks ๐ŸŽ‰

๐ŸŽ Sync Speed

Webhook destination speeds are subject to any rate limit enforced by the endpoint you are sending data to.

๐Ÿ—„ Webhook Schema

Each webhook POST contains both the data you mapped as well as metadata about the Census sync itself. The JSON schema of our request is as follows:

"api_version": 1,
"operation": "changed",
"sync_run_at": "2021-08-31T23:03:29Z",
"connection_name": "Webhook Test",
"model_name": "active users",
"schema_name": null,
"table_name": null,
"sync_configuration_id": 1234,
"sync_configuration_name": null,
"data": [
// This is an object representing the fields
// you mapped for that sync
"company": "Walsh and Sons",
"company_domain": "adams.co.uk",
"created_at": "2019-12-08 14:19:52",
"unique_id": "[email protected]",
"first_name": "Alycia",
"full_name": "Alycia Adams",
"last_name": "Adams",
"role": "International Mobility Assistant",
"type": "free user",
"user_id": "090ADD7A-6DBC-BE8A-CD45-459F4F7CA082",
"website": "http://stehrweber.biz"

๐Ÿ”„ Supported Sync Behaviors

Learn more about what all of our sync behaviors on our Core Concept page.




Update or Create









โ€‹Contact us if you want Census to support more sync behaviors for webhooks.

๐Ÿš‘ Need help connecting to Webhooks?

โ€‹Contact us via [email protected] or start a conversation with us via the in-app chat.