Trade Desk
This page describes how to use Census with Trade Desk.
- 1.Click Add Service.
- 2.Select Trade Desk from the menu.
- 3.If you plan to sync ad groups and/or campaigns, enter your API Token. If you plan to sync conversion events, enter your Postback URL. Contact your Trade Desk account manager if you don't know what this is.

Generate an API Token from the Trade Desk developer portal.
Object Name | Supported? | Identifiers | Behaviors |
Ad Group | ✅ | Any unique identifier | Update Only, Append |
Advertiser | ✅ | Any unique identifier | Update Only, Append |
Campaign | ✅ | Any unique identifier | Update Only, Append |
Conversion Event | ✅ | Any unique identifier | Append |
Tracking Tag | ✅ | Any unique identifier | Update Only, Append |
First-Party Data Segment | 🔜 | | |
CRM Data Segment | 🔜 | | |
Last modified 1mo ago