This page describes how to use Census with Tik Tok Ads.

🏃‍♀️ Getting Started

In this guide, we will show you how to connect Tik Tok Ads to Census and create your first sync.


Connect TikTok

  • Once you are in Census, Navigate to Connections
  • Click the Add Service button
  • Select TikTok in the list
  • You will not need to enter credentials in Census. Just click Connect and you will be redirected to sign in to your TikTok for Business Account
  • Sign In to your TikTok for Business account and authorize the necessary permission for Census. Click Confirm to authorize.
Authorize the Census Connection
  • Back in the Census user interface select the TikTok Advertiser account to connect
Select the intended account
  • The TikTok connection will be present and authorized on the Connections page and ready for a sync.

🗄 Supported Objects

Object Name
Custom Audience
Email, IDFA/GAID, Phone*
*Note: All identifiers can be provided as either the original value or a hashed value
Contact us if you want Census to support more objects for TikTok.

🔄 Supported Sync Behaviors

Learn more about all of our sync behaviors on our Core Concept page.
Update or Create
Custom Audience
Custom Audience
Contact us if you want Census to support more Sync behaviors for TikTok.

🚑 Need help connecting to TikTok Ads?

Contact us via [email protected] or start a conversation with us via the in-app chat.