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TikTok

This page describes how to use Census with TikTok Ads.

🏃‍♀️ Getting Started
Navigate to the Destinations page in Census and click New Destination.
Select TikTok from the menu.
Click Connect and you will be redirected to sign in to your TikTok for Business account.
After completing the flow, you'll see your TikTok connection listed on the Destinations page.
Connect to TikTok via the OAuth flow.
🔀 Supported Objects and Behaviors
Object Name
Supported?
Sync Keys
Behaviors
Partner Audience
✅
Email, IDFA/GAID, Phone
Update or Create, Mirror
Customer File Audience
✅
Email, IDFA/GAID, Phone
Update or Create, Mirror
Offline Event Conversions
✅
Any unique identifier
Append
Web Event Conversions
✅
Any unique identifier
Append
Important Notes
We recommend using Partner Audiences over Customer File Audiences.
All audience identifiers can be provided as either the original value or a hashed value.
Census supports a range of audience identifiers.
​Contact us if you want Census to support more TikTok objects and/or behaviors.
🚑 Need help connecting to TikTok Ads?
​Contact us via [email protected] or start a conversation with us via the in-app chat.

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Last modified 3mo ago

Object Name	Supported?	Sync Keys	Behaviors
Partner Audience	✅	Email, IDFA/GAID, Phone	Update or Create, Mirror
Customer File Audience	✅	Email, IDFA/GAID, Phone	Update or Create, Mirror
Offline Event Conversions	✅	Any unique identifier	Append
Web Event Conversions	✅	Any unique identifier	Append