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This page describes how to use Census with Google Ads.

🏃‍♀️ Getting Started
In this guide, we will show you how to connect Google Ads to Census.
Prerequisites
Have your Census account ready. If you need one, create a Free Trial Census account now.
Have your Google Ads account ready.
To create Customer Match syncs, your Google Ads Account will need access to the Customer Match feature. See Google's Customer Match policy for more details.
Have the proper credentials to access to your data source. See our docs for each supported data source for further information:
​Databricks​
​Google BigQuery​
​Google Sheets​
​Postgres​
​Redshift​
​Rockset​
​Snowflake​
1. Connect Google Ads
Once you are in Census, Navigate to Connections​
Click the Add Service button
Select Google Ads in the dropdown list.
Follow Google OAuth flow to connect your Google Ads account. 
Finally, select the Google Ads account you'd like to sync to
2. Connect your Data Warehouse
Please follow one of our short guides depending on your data warehouse technology
​Redshift​
​Postgres​
​BigQuery​
​Snowflake​
​Databricks​
After setting up your warehouse, your Census Connections Page should look like this:
🗄 Supported Objects
Service
Object Name
Supported?
Identifiers
​Customer Match Lists (Audiences)​
Customer
✅
User ID, Mobile ID, Email, 
Phone Number
​Offline Conversions​
Click, Call
✅
Click ID, Caller ID
​Contact us if you're looking for additional Google Ads objects.
🚑 Need help connecting to Google Ads?
​Contact us via [email protected] or start a conversation with us via the in-app chat.

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Customer Match Lists (Audiences)

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Contents

🏃‍♀️ Getting Started

Prerequisites

1. Connect Google Ads

2. Connect your Data Warehouse

🗄 Supported Objects

🚑 Need help connecting to Google Ads?