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Microsoft Advertising

This page describes how to use Census with Microsoft Advertising(or Bing Ads).

​🏃‍♀️ Getting Started

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In this guide, we will show you how to connect Microsoft Ads to Census.

Prerequisites

1. Connect Microsoft Ads

  • Once you are in Census, Navigate to Connections​
  • Click the Add Service button
  • Select Microsoft Advertising in the dropdown list.
Follow Microsoft OAuth flow to connect to your Microsoft Advertising account.
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Finally, select the Microsoft Advertising account you'd like to sync to
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2. Connect your Data Warehouse

Please follow one of our short guides depending on your data warehouse technology
After setting up your warehouse, your Census sync should look like this:
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🗄 Supported Objects

Service
Object Name
Supported?
Identifiers
Customer Match Lists ( Audiences)
Customer
✅
User ID, Mobile ID, Email, Phone Number
Offline Conversions
Click, Call
✅
Click ID, Caller ID
​Contact us if you're looking for additional Microsoft Ads objects.
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🚑 Need help connecting to Microsoft Ads?

​Contact us via [email protected] or start a conversation with us via the in-app chat.